It’s that time of year again. The time of year when the hype cycle gets its yearly injection of fear and hysteria from overheated, overstimulated, dehydrated journalists baking in the Las Vegas summer heat. It happens every year around this time, the journalists and bloggers flock to the desert to hear stories of emerging hacks, security researcher data, marketing spin and a ton of first person encounters with party goers and the followers of the chaos that has become Defcon.
It is, after all, one of the largest, oldest and most attended events in the hacker community. It mixes technology, business, hacking, marketing, drinking, oddity and a sprinkle of carnival into an extreme-flavored cocktail fed to the public in a biggie-sized martini glass that could only be made in the playground that is Las Vegas.
There are a ton of legitimate researchers there, to be sure. There are an army of folks who represent a large part of the core of the infosec hacker world brain trust. They will be consistently demonstrating their points throughout the events of BlackHat and Defcon. You can tell them apart from the crowd and scene mongers by the rational approaches they take. You can find them throughout the year, presenting, writing, coding and educating the world on information security, risk and other relevant topics. Extending from them, you can also find all of the extremes that such events attract. These are the “hackers” with green hair, destroying casino equipment, throwing dye and shampoo into the fountains, breaking glass in the pool and otherwise acting as if they have never been to outside of the jungle before. These are the ones that the journalists LOVE to talk about. Extreme views within the community, the irrational party goer who offers a single tech tidbit along with a smorgasbord of rhetoric. These interviews spin up the hype cycle. These interviews sell subscriptions, papers and advertising. Sadly, they also represent a tiny percentage of the truth and value of the gatherings in Vegas.
Over the next week or so, you’ll see many stories aimed at telling you how weak the security is on everything from hotel door locks to the power grid. The press will spin up a bunch of hype about the latest hacks, zero day exploits and other fearsome “cyber stuff”. Then, when the conference is over and the journalists and circus leave Las Vegas, everyone will come back and have to continue to make the same rational, risk based decisions about what to do about this issue and that issue.
I mention this, not to disparage the events in Vegas or the participants. I think the world of them and call many my personal friends and partners. However, I do want to prep folks for the press cycle ahead. Take the over the top stories and breathless zero-day announcements in the coming weeks with a grain of salt. Disregard the tales of drunken hackers menacing Vegas hotels, changing signs and doing social engineering attacks in front of audiences as human interest stories. They are good for amusement and awareness, maybe even at piquing the interest of line management folks to get a first hand view, but they are NOT really useful as a lens for viewing your organization’s risk or the steps you should be taking to protect your data. Instead, stick to the basics. Do them well. Stay aware, but rational when the hype cycle spins up and hacks of all sorts are on the front page of papers and running as headlines at the bottom of TV screen news channels. Rational responses and analysis are your best defense against whatever comes out of the hacker gathering in the desert, or wherever they happen to meet up in the future.
Until next time, stay safe out there, and if you happen to be in Vegas, stay hydrated. The desert winds are like a furnace and they will bake you in no time!