Tag Archives: tigertrax

A TigerTrax Success Story

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I wanted to share a recent success story from our TigerTrax work with you. The TigerTrax platform is opening a wide-variety of new opportunities for MSI. We are building entirely new suites of services around the platform and the unique capabilities it provides for us.

Recently, we were asked by a client to use TigerTrax to perform investigations on a foreign bank run attack that occurred a few months ago. The client wanted to use the research to fully understand how the attack was performed, what mechanisms were used to influence the  public decisions to cause the bank run and to identify the possible motives of the attackers involved.

The MSI Intelligence Team, now staffed with 3 full time dedicated analysts, deconstructed the events and used a variety of analytics to investigate the attacks. The team identified a variety of possible motives, ranked them by probability and provided them to the client. They also built a step by step time line of the attack details, provided sample social media and traditional media examples, wrote a detailed scenario testing process for the client to use to test their own financial management mechanisms against the threats and briefed the client on their findings.

The client was amazed at how quickly, concisely and clearly the data was analyzed. The Intelligence Team rose past their expectations and gave them actionable intelligence that they could use to not only better understand the attack, but also test their exposures to such an attack in the future!

The success stories around TigerTrax are continuing to pile up, and I look forward to sharing more of them in the near future. In the coming months, you will hear even more about our new spin-off company, called The Bodhi Foundry, which we have built to hold all of the non-security products that the TigerTrax platform is powering. That company is focusing in on branding intelligence, competitive analysis, product innovation research and a wide variety of specialized business data analytics. But, never fear, the core use care of TigerTrax remains information security, threat intelligence, studying cyber-crime and helping our clients use data analytics in new ways to solve old-school security problems.

As always, thanks for reading and until next time, stay safe out there! 

TigerTrax Quick Dives Now Expanded with Data Lenses

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Users of the TigerTrax™ Quick Dive service, our analytics and intelligence offering, have been very pleased with the new Data Lens features we have been offering to BETA clients thus far. The Quick Dive service offers short term monitoring of social media for specific forms of content and then canned analytics against the observed data. The Lens features offer several additional ways to slice & focus the analytics on specific areas of interest, such as:

  • Removal of specific terms or sentiment from the data set
  • Slicing of the data set to focus on specific terms or sentiment
  • Keyword analytics against the identified lists of URLs
  • “What if” visualizations to match scenarios

Enterprise license holders for TigerTrax will receive unlimited Lens work on their Quick Dive data sets at no additional charge. Customers purchasing ad-hoc Quick Dives may purchase Lens work against their data sets at a small additional charge per Lens. Please discuss your needs with your account executive for details.

The Lens program will continue to be expanded and we are also looking at adding the capabilities into our Deep Dive offering and our Ongoing Monitoring offering. More on that later, as we continue to work through testing the processes with those data formats. The Lens programs for those offerings will remain in BETA, while Quick Dive Lens offerings move to production as of today and we are proud to announce their immediate availability to all TigerTrax Quick Dive clients.

Want to learn more about TigerTrax or any of the offerings we offer? Click here for an overview, and talk to your account executive for more info.

SoS Video Post Number 1: TigerTrax M&A & Threat Intel

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Today, we started trying to record our first attempt at a video blog post. Check it out and let us know what you think.

You can download it from here.

As always, thanks for reading, listening or watching… Stay safe out there! 

You can give us feedback, jeers or encouragement on Twitter (@lbhuston or @microsolved).

Watching Malware Evolve with TigerTrax

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Recently, I have been spending a lot of my time working with TigerTrax, our intelligence platform, and using it to further my research into emerging threats. One of the most interesting areas has been using to track and trace the fits and starts of malware evolution using social media data and the web.

TigerTrax is really good at finding and analyzing the data for trends. The visualizations make spotting emerging patterns and even outliers very easy. For example, we noticed a trend around side loading of malware payloads recently. Not an overwhelming trend across all of malware, but associated with a specific group of verticals being targeted. This emerged easily from the graph data and analytics engines. We were able to use that information to inform our customers in that space and increase their capabilities in detection and incident response.

We have only just begun to find the deeper use cases for TigerTrax, but it is already changing the way MSI does work, even the core work of assessments. For example, with a small window of lead time, we can generate specific pattern analysis and cases to support findings in risk assessments, vulnerability and pen-testing work. The engines can keep our scenarios refreshed, keep us up to date with the latest attack vectors and exploits being used in the wild.

All in all, TigerTrax has given us a larger view of infosec, and watching malware evolve through its lens has become an interesting part of what we do at MSI. We look forward to the day when we can discuss more publicly what we are doing with TigerTrax and some of the findings we are generating, but for now, just know that the platform is being used in a myriad of ways, and that new developments are occurring on a daily basis. If you’d like to discuss what TigerTrax can do for your organization, give us a call. We’d be happy to sit down for a briefing with your team.

Topic Analysis with TigerTrax

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Recently, my team was asked to use our TigerTrax platform to observe a body of social media content around a specific topic for 12 hours and extract meaningful data. The topic chosen by the client was “fracking”.

As you might expect, there was quite a bit of conversation on the Internet about fracking during that period. The client wanted specifically to focus on a specific set of data and to identify potential activism or criminal activities that might be gathered from the data set. So, mission in hand, we engaged the TigerTrax platform and after 12 hours of data gathering, began our analysis.

The data we extracted was pretty amazing to the client. They were quite interested in some of the findings. For example, we identified and presented the client with:

  • A word cloud of specific topics found in the data set and their relationships
  • A list and frequency count of the keywords used in the data
  • A ranked list of hash tags used to communicate
  • The top retweeted/reposted posts during the period
  • Profiles and demographics of the most influential posters during the period
  • Analysis of a variety of multimedia content for “virality” and potentially dangerous impacts
  • We identified an emerging damaging PR issue that the client was able to get in front of
  • Details of an organized campaign to damage the reputation and safety of executives
  • Videos and diagrams educating activists in vandalism and other aggressive techniques

The client was able to use this information to help educate their membership, strengthen their security during protest events and to better understand some of the emerging PR concerns around their operations. They also began to work with ISPs and other service providers to begin takedown requests for the more illicit content.

This is just a sample of some of the ways that clients are leveraging the new TigerTrax platform to assist them with business needs. Get in touch and let us know your ideas or specific problems and we will see how we can help. If you want to know what the world is saying and how it affects you, TigerTrax just might be the solution you are looking for.

Topic analysis can be performed with TigerTrax as a single deep dive event with a customized report delivered and open for re-use with other clients, or can be completely customized to the client organization and solely for their use. Ongoing monitoring and analysis of topics and events can also be done as a part of the TigerTrax services. If you would like to hear more about the TigerTrax platform, or Topic Analysis, please give us a call at (614) 351-1237 extension 206. You can also reach out to me on Twitter (@lbhuston), and we can arrange a discussion. 

As always, thanks for reading and until next time, stay safe out there.

Learn More About TigerTrax Services in Our Webinar

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After the powerful launch of TigerTrax last week, we have put together a webinar for those folks looking to learn more about our TigerTrax™ services and offerings. If you want to hear more about social media code of conduct monitoring, passive analysis and assessments, investigation/forensics and threat intelligence enabled by the new platform, please RSVP.

Our webinar will cover why we built TigerTrax, what it does and how it can help you organization. We will discuss real life engagements using the TigerTrax platform across a variety of verticals and looking at social, technological and trust issues. From data mining threat actors to researching supply chain business partners and from helping pro-sports players defend themselves against accusations to monitoring social media content of key executives, the capabilities and examples are wide ranging and deeply compelling.

Register for the webinar by clicking here. Our team will get you registered and on the way to leveraging a new, exciting, powerful tool in understanding and managing reputational risk on a global scale.

The webinar will be held Wednesday, March 12, 2014 at 3 PM Eastern time. Please RSVP for an invitation. Spots are limited, so please RSVP early.

As always, thanks for reading. And, if you would prefer a private briefing or discussion about TigerTrax, give us a call at (614) 351-1237 x206 and we will get a specialist together with you to help identify how MSI can help your organization.

Defending A Client with TigerTrax Investigative Services

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Rounding out this week of TigerTrax™ blog posts, I wanted to discuss a particular case where we used our investigative social media and forensics capabilities to defend a professional sports client who was being accused of some illicit behavior. The case is a fairly powerful example of how TigerTrax can be used for reputational defense.

In this incident, the player was approached online by a young lady. This young lady began following the player on many social media networks, and the player’s software automatically followed/friended back the young lady, just as it does for all of the player’s followers on the social media networks. Over the next few weeks, the young lady in question began several conversations with the player. They would begin innocent enough, but would then begin to be filled with innuendo and inappropriate overtones. The player responded to the conversations, but remained in line with expected conversations that you would want a player to have with fans. The player, at no time, responded to any of the innuendo or more sexual content.

Later, the young lady began to edit the player’s content, posting it to other social networks and bragging about it to her high school friends. Eventually, her parents were informed, and confronted the young lady. The young lady told a story to her parents ~ a story that involved the player initiating the contact and being the one who was pursuing inappropriate overtones. The parents, naturally enraged, contacted the team and the player to discuss the situation. MSI was retained by the team to investigate prior to the meeting and provided with a printed version of what the young lady asserted were the details of the conversation online.

MSI leveraged the power of TigerTrax to gather the social media content relevant to the engagement. We captured both sides of the conversations, and to our amazement, we discovered that the young lady had edited the content to fit her tale. Many of the posts in her printed version of the conversation were heavily edited. Most of the posts made by her were deleted from her version (and in some cases deleted by her from the social media sites, but cached in TigerTrax archives and the search engines). Recreating the entire timeline and assembling the real content was done by the MSI analysts, and in the end, the factual stream of data was presented to the team. Once the parents and the young lady were provided with the copies of the report at the meeting, the young lady admitted her fabrication and came clean with the whole story. The parents apologized and the team and player expressed their understanding and completed the incident with their reputations intact.

MSI was proud to be able to help a client defend their reputation. We believe these capabilities will be a powerful addition to many professional sports teams, talent agencies and corporations who are seeking to protect their reputational integrity and remain vigilant against online behaviors that could damage their brand. To learn more about TigerTrax and the services surrounding it, please contact your account executive or reach out to me via Twitter (@lbhuston). We look forward to working with you.

TigerTrax Monitoring vs Professional Sports & Business

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By now, you may have heard about our new TigerTrax™ powered services. We formally announced them this week and the interest in them has been very high. Today, I wanted to provide a bit more context to the last year or so, especially around a particular use case for TigerTrax that is pretty unique and intriguing.

We originally developed the TigerTrax platform to super charge our threat intelligence activities against real bad guys in the world. It grew out of our need to better manage and explore the vast amounts of data we get from the HoneyPoint Internet Threat Monitoring Environment (HITME), but even as we leveraged it against cyber-crime, other use cases quickly emerged.

One of these use cases was developed by engaging directly with an NFL team. The team worked with us over a number of months as we tweaked out the capabilities of the system and adapted it to more of a social focus than a crime focus for their needs. Today, the system provides ongoing monitoring of a number of social media sites and their content, continually providing for both positive examples of expected behavior, as well as identifying violations of the player code of conduct. With all of the press and public media attention to some high profile examples of athlete misconduct, the teams are now taking this very seriously.

MSI has developed TigerTrax into a modular platform that easily scales to monitoring all of the player, cheerleader, coaching, back-office and ownership staff against the code of conduct. The social media content is gathered in near real time, and an analytics engine provides advanced techniques to flagging potential behavioral issues. The system is also continually adapted to new forms of behavior, shifting social issues (bullying, homophobic and racial issues, etc.) and the evolving concerns of the team management. Combining the TigerTrax technology with a team of deeply skilled human analysts, strong player skill development expertise and social media education focused on personal branding and social leadership was a natural fit for the evangelical approaches that MSI has practiced for more than 20 years in our information security engagements.

In addition, one of the key differentiators of TigerTrax, is not just the analysis of the key parties’ (players, cheerleaders, coaches, etc.) content, but also the global content from the social media sphere around specific events and actors. Using this crowd-sourced sensor approach, we have been able to identify misbehaviors and code of conduct violations, simply by capturing the data and correlating/validating it from observers in the public. The same techniques have also allowed us to use the public data to defend players and other parties against grossly exaggerated or completely false accusations against their character. Indeed, for some players, TigerTrax has made an excellent tool in DEFENDING their reputations!

Over the last few years, we have taken the initial platform developed for threat intelligence against cyber-crime, and adapted it to a variety of professional sports, business applications, investigative and forensic activities. We have expanded the platform beyond simple keyword analytics and are beginning to actuate on sentiment, data flow anomalies and deeper content analytical problem solving. In the years to come, we view TigerTrax as a very capable core business empowerment platform for MSI, just as impactful as HoneyPoint has been since 2006. We are still developing use cases for TigerTrax and the service offerings it has empowered for our clients. If you have a potential new use case that you would like to discuss, or if you would like to hear more about reputational threat intelligence and monitoring, please give us a call.

MSI is also seeking a handful of key business partners interested in helping us grow the TigerTrax platform adoption by bringing these unique capabilities to their clients, or by adapting the capabilities into new service offerings. If your business has an idea for how to leverage the TigerTrax capabilities, give us a call. We will be happy to explore new solutions with you.

As always, thanks for reading and thanks for partnering with MSI!

MSI Announces TigerTrax Reputational Threat Services

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TigerTrax™ is MSI’s proprietary platform for gathering and analyzing data from the social media sphere and the overall web. This sophisticated platform, originally developed for threat intelligence purposes, provides the team with a unique capability to rapidly and effectively monitor the world’s data streams for potential points of interest.

 

The uses of the capability include social media code of conduct monitoring, rapid “deep dive” content gathering and analysis, social media investigations & forensics, organizational monitoring/research/profiling and, of course, threat intelligence.

 

The system is modular in nature, which allows MSI to create a number of “on demand” and managed services around the platform. Today the platform is in use in some of the following ways:

  • Sports teams are using the services to monitor professional athletes for potential code of conduct and brand damaging behaviors
  • Sports teams are also using the forensics aspects of the service to help defend their athletes against false behavior-related claims
  • Additionally, sports teams have begun to use the service for reputational analysis around trades/drafts, etc.
  • Financial organizations are using the service to monitor social media content for signs of illicit behavior or potential legal/regulatory violations
  • Talent agencies are monitoring their talent pools for content that could impact their public brands
  • Law firms are leveraging the service to identify potential issues with a given case and for investigation/forensics
  • Companies have begun to depend on the service for content monitoring during mergers and acquisitions activities, including quiet period monitoring and pre-offer intelligence
  • Many, many more uses of the platform are emerging every day

 If your organization has a need to understand or monitor the social media sphere and deep web content around an issue, a reputational concern or a code of conduct, discuss how TigerTrax from MSI can help meet your needs with an account executive today.

 

At a glance call outs:

  • Social media investigation/forensics and monitoring services
  • Customized to your specific concerns or code of conduct
  • Can provide deep dive background information or ongoing monitoring
  • Actionable reporting with direct support from MSI Analysts
  • Several pricing plans available

Key Differentiators:

  • Powerful, customizable, proprietary platform
  • Automated engines, bleeding edge analytics & human analysts to provide valuable insights
  • No web portal to learn or analytics software to configure and maintain
  • No heavy lifting on customers, MSI does the hard work, you get the results
  • Flexible reporting to meet your business needs